Details

Client: Otrivin, Novartis Consumer Health
Agency: Boomerang Pharmaceutical Communications
Role: Senior Art Director

Project Summary

Regroup the total cold and allergy relief portfolio of Otrivin into an easily navigable site while reaffirming the brand's ultimate offer of putting cold and allergy suffers back in touch with their environments to restore the pleasure of breathing.

Created a fresh user experience that put information at the user's fingertips. Not only product information, but also myths and facts to better understand colds and nasal allergies, tips, where to buy and home remedies.

The alternate creative illustrates that sometimes there are multiple solutions to a problem. If I remember correctly the client had a hard time choosing between the two sets.

You can visit the swedish site here.

The Site

Alternate Creative

I am a Senior Art Director with experience leading and creating digital and traditional marketing solutions.

Recently working in the pharmaceutical sector some projects are not for public display. If you would like to know more about my work please contact me.

© Conan Robbins - Images and information displayed in this site are the property of the respected clients, the agency where the work was created and myself.

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